The Munoz family owns 80 has of carefully selected vineyards around Noblejas. Careful selection of the vines, crop thinning and poor calcareous soils combine to produce concentrated and structured wines. Yields are kept low, significantly lower than what is usual in the region. The average age of the vines is 30 years.
Only native yeasts are used. The family acquired recently a former XVII century subterranean cellar excavated in the rock. The installations are being painstakingly restored and are being used already to age the top wines of the Estate in perfect conditions of temperature and humidity. Bottling takes place after a very light filtration. In 2004 Bienvenido was chosen as "Spanish Master of Wine."